Identifying unorganized workers is essential for which phase of organizing?

Identifying unorganized workers is crucial during the planning phase of organizing because it lays the foundation for all subsequent efforts. This initial step involves gathering information about the workforce, including understanding their needs, concerns, and the potential interest in union representation. By pinpointing unorganized workers, organizers can tailor their strategies to address specific issues and build a compelling case for why these workers would benefit from union membership.

The planning phase is also where organizers assess the industrial landscape, determine which groups to target, and decide on the methods and messages that will resonate most effectively with these workers. A clear understanding of the unorganized population helps in crafting outreach efforts that can engage the workforce and foster a sense of solidarity, ultimately paving the way for successful implementation of the organizing campaign.